Steve Jobs' 5 "Never" Quotes

Steve Jobs' 5 "Never" Quotes
Sergio De Dios González

Written and verified by the psychologist Sergio De Dios González.

Last update: 28 July, 2022

The co-founder of Apple, Steve Jobs, in addition to his expertise, tenacity and creativity, left us a multitude of phrases that demonstrate his enormous will to excel. And above all, he left behind five “never” quotes we should remember every day, to strive to be ourselves, to excel, and to be who we really want to be.

“Have the courage to do what your heart and intuition tell you to do.” 
-Steve Jobs-

Never give up

Achieving a dream is not an easy thing to do. It’s complicated and requires a lot of effort, a great deal of willpower and enormous self-confidence. On the path towards our dream, we’ll find a thousand setbacks which will demoralize us, that will make us think we cant go on, but it’s always possible to keep going. There’s always a path or another way to reach our dream.

woman arms up

Simplicity and transparency should accompany us throughout our lives. Our thoughts and feelings should be expressed with sincerity and without offending others. This way we’ll relate to other people that will give us values and happiness.

This text is provided for informational purposes only and does not replace consultation with a professional. If in doubt, consult your specialist.