marketing

Five Psychological Strategies Used in Marketing

To buy or not to buy, that is the question. Big brands can’t give consumers too much leeway. This is why they’re experts on the psychological strategies used in marketing. Usually, big companies don’t let too many random variables get in their…

3 Psychological Effects of Black Friday

Very few people don’t know what Black Friday is. This last Friday in November brings with it discounts and offers in just about every shop in your towns or cities, and, of course, on all online sales platforms. In the weeks…